First and foremost, I am a Dreamer: of what could be, rather than what currently is.
Subsequently, I am a Builder: bringing passion and crystal-clear focus on what needs to be done to build something that not only solves customers' problems but delights them.
I've had the opportunity to work across different geographies, collaborating with distributed teams across continents (Design, Engineering, Testing, Delivery, and business functions alike) as part of established brands (you likely own an adidas shoe or Tommy Hilfiger shirt, or maybe headphones made by SONY, or at least have eaten a bag of Lay's chips at a West End or Broadway show at some point in your life) and scale-ups alike.
For 18 years, that same instinct to dream and build has lived outside the day job too: in The Cosmic Ones, a creative universe I've written, illustrated, and published using AI-assisted workflows across storytelling, visual development, and IP creation (with book 1 out in 2025). It's where I first learned to produce high-quality creative content at scale with AI, long before "generative AI" was a category. Today, I bring that same discipline to Expedia Group, building the systems that generate high-quality marketing creative at scale - this time with real commercial constraints, real data, and real consumers on the other end.
How can I assist you further?
👉 Secure executive support and buy-in for new product lines, org-wide initiatives
👉 Navigate political complexity
👉 Lead end-to-end product from strategy to scale
👉 Stand up growth engines (experimentation, pricing, monetisation, data leverage)
👉 Advise on applying GenAI and agentic workflows to product and creative systems
or other specialized Services (check on TopMate.io or reach out via email to discuss)